Copywriter for small businesses
that don’t do half-hearted
Find the balance between clear, creative and confident copy that makes your message one of a kind.
You’ve got all the things…
Blinged-out website, reel slick Instagram page, email newsletter with a cool font. But you don’t know why the cash isn’t rolling in.
Let me ask you a mind-blowing question: how does your copy sound?
Spreading the word about your game-changing products or services can feel like sending a message in a bottle floating out to sea.
Trying to communicate to your people why you’re the one to watch, but not knowing if you’re actually wowing them.
You feel sweaty, itchy and damn right stuck trying to write that one social caption you planned on posting a week ago.
Not to mention, your website copy is so outdated it could be running on Windows 98.
Because getting the words out feels like a race against the clock that you’ll never win.
But don’t abandon ship just yet.
Lucky for you, I’m obsessed with helping you clarify your unmatchable message.
And with the right words, you can attract more of those dream customers or clients who need what you have to offer.
So how can this Melbourne copywriter make it happen?
I’ll show you how to celebrate what makes you different and stand out from the rest. Because you’re anything but average and need killer copy to match.
Let’s charm your audience and boost your business confidence with words that are on brand and so you!
Ahoy! I’m Sarah, your creative copywriter and brand strategist.
You're in good hands because I’m here to crowd-surf you out of the moshpit of online noise.
I’m an ex-senior graphic designer with nearly a decade of crafty experience tattooed on my resume.
I infuse my skills and knowledge of marketing, storytelling and creative concepts into my style.
Cruising through my copywriting journey since 2022, I’m determined to help you get back to the ‘business’ tasks you enjoy.
Think cheeky coffee-catch-ups, proper lunch breaks and spending more time with the people closest to you.
Because I understand you wear all the hats, but ‘wordsmith’ is a better fit for someone else (that’s me, hi!)
I can’t wait to help you show the heart, soul and fire behind your vision and make those sales shine.
Grab your FREE go-to guide for writing stand-out copy that sells with ease.
Make your audience obsessed with your stuff by clearly and confidently communicating what you have to offer.
These 10 power-packed copywriting tips can help you get started so you’re not sitting there on your third coffee furiously backspacing and screaming at the screen (can you relate?).
It was feeling challenging for me to switch from formal writing (reports etc) to the writing that will engage a wider audience on social media.
Working with Sarah on this has been invaluable. A fresh perspective brought life to the project, and has made the e-books accessible and engaging for readers. Sarah was also great to work with. Endlessly patient, professional and accommodating.
It was a really easy and enjoyable collaborative project.
Brooke Michell
Experienced Psychologist, Sleep Specialist and Founder of Calm Space Psychology, SA
Copywriting Services
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You know those brands you are obsessed with that always know just what to say? It’s because they are crystal-clear about how they speak to their audience and know what they want to hear.
My Brand Basecamp: Strategy + Messaging Guide is the perfect opportunity to make your message consistent, memorable and magnetic every time.
I’ll work closely with you to refine your mission, values, promise and positioning so you can reflect this in your voice and tone so your words effortlessly attract your ideal customer or client.
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Email marketing offers an impactful way to share valuable tips and information with your subscribers while connecting and building trust — but only if you know what to write.
I’ll help you warm them up so they are more likely to sign up for your services or buy your products because they feel like they know you and you get them.
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Stop fussing over the look of your website — your words will get neglected and fall flat.
Take your dream customer or client on a storytelling journey so there’s no question about what you offer and how you can help them.
I’ll write words for your website as if you wrote them yourself. I take the time to deeply understand your business, story, goals and offers so you can position yourself as the only choice in your prospect’s mind.
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Have you just written your website, emails or sales page, but you’re unsure if it’s compelling enough? Before you hit publish or send, get a professional to take a look
(that’s me, hi!).I’ll critique your copy, make suggestions on how you can improve and provide you with clarity and direction for a better chance of connecting and making the sale.
Let’s transform your words from lacklustre to ‘love it’.
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I’m on a mission to help small businesses convey confidence in their words. I’ll help you connect better with your dream audience so you can enjoy running your business without draining time and energy.
Sarah was fantastic throughout the whole process.
Communication was excellent and professional. She took the time to really understand my business model and write to my audience as I would.
The copy she wrote for my online store was like reading myself talk. She kept it to the point but still explained what I was trying to offer! I received an order within the first day from the copy she wrote me!
Fantastic work Sarah and thank you so much. Highly recommend! 10/10 :)
Bonnie Zanatta
Content Creator and Entrepreneur, VIC