Sales Page Copywriting Sample

Say bub-bye to ‘one size fits all’ apps.

Reclaim your energy and well-being the way you want with your own tailored, done-for-you fitness, nutrition and meditation program.

With no costly memberships, no expensive equipment or complicated recipes, you can get started with Thrive Well today from the comfort of your own home.

Groundhog Day is the only day of your week.

8 am double shot latte, 12 pm lunch on the go, 3 pm fizzle out, 6 pm couch crash.

You grab your phone without giving it a second thought and order a burger for dinner.

Again. 

Until your order gets to your door, you realise you have not moved from the couch. 

You’re exhausted.

For a split second, something on the table in the corner catches your eye — it’s your lonely gym membership card. 

You chuckle to yourself, “Well, that’s not happening”.

When you finally crawl into bed for the night, you find yourself staring at the ceiling, unable to switch off your thoughts from the busy day that was. 

Before you know it, the sun rises, and you feel like you’ve been hit by a bus.

You feel tired because you haven't slept. You feel stressed because you don't have time for yourself anymore and anxious because it's never-ending.  

But you have to get on with it, get to work, and do this all over again. 

And you’re over it. 

The harsh reality is life is busy.

Your job is demanding, and your errands don’t stop — leaving no time for yourself when you get home.

So your go-to solution is to order takeaway because it's fast. You sit on the couch for the rest of the night because you're too tired to do anything else.

But what do you wish you could fit into your evenings?

• An easy, feel-good workout to keep you fit. 

• A no-fuss recipe to cook yourself a healthy dinner.

• A simple way to wind down and relax before bed 

But your expensive gym membership doesn’t give you joy anymore, and you’re not much of a whiz in the kitchen. You’ve also tried meditation in the past, only for you to waste time not being able to get into the groove.

What a time-drainer.

And that’s the thing. You want these things to be quick and uncomplicated. 

Because you're sick of plucking up the courage, lugging yourself to the gym after work, and coming home to the shock of 9 pm.

You have to quickly scoff down your dinner and get to bed before your next jam-packed day. 

You just wish it wasn’t this hard to look after yourself. 

Just stop and imagine this for a sec…

It's 6 pm on the dot. The day is still light, and the flower-packed spring air is a party for your senses.

You walk up to the park bench, pop your bag down, unroll your yoga mat and put your hair up in a messy bun.

You grab your phone out of your pocket and open your exercise workout (pilates, today!) for some 15-minute ‘me time’.

Halfway through your workout, you remember your dinner is already sorted, waiting for you in the fridge to heat up when you get home. The night before, you made 2 luscious servings of beef and veggie tacos.

Your face lights up with your quick win.

And the best thing…

Today, you’re not exhausted because you mastered simple tips and tricks for meditation that helped you get a proper, calm sleep last night.

Something you never thought would be possible. 

And that’s why we created the Thrive Well app.

So you can STOP:

• Forcing yourself to go to the gym when you don’t even enjoy it.

• Draining your bank account from takeaway food.

• Going to bed upset, restless and anxious.

• Feeling like you have no time to look after yourself.

Hi there! I’m Christine Moore.

I used to be where you are today, but things for me were much worse.

7 years ago, I got ready to go to work on a typical day. I splashed on my makeup, bought my strong coffee and was greeted with a mountain of tasks on my desk. 

Nothing new.

I sat down and started to sift through my coloured sticky notes when, out of the blue, I didn’t feel so good... 

My heart felt like it was beating out of my chest. I tried to ignore it and get back to work.

But as time went on, my heart rate didn’t slow down. I panicked. I felt stressed and scared, and then suddenly felt faint. 

And that's exactly what happened. I fainted.

The next thing I knew, I was in the hospital, hooked up to an IV. The doctor said my body was riddled with stress, and I was physically unfit. He said I needed to do something about it to help my health, or I would be at risk of serious health problems in the near future. 

After processing the worry I felt and accepting things had to change, I tried to find an exercise app to help me. I never enjoyed going to the gym, but I couldn’t find the perfect fit. All the apps were about losing weight, which was the last thing I needed.

I just wanted a stress-free, easy-to-use app that gave me quick, effective exercise routines, simple recipes and non-complicated meditation for bedtime.

All that would help me improve my physical and mental health without straining my daily routine. 

That's where my vision for Thrive Well was born.

Thrive Well helps busy individuals with little time to exercise and cook healthy meals achieve improved physical and mental health through programs that are:

• Tailored to your goals and highly personalised

• Done-for-you

• Easy to fit into your daily routine

With recipes and meal prep guidance, that’s 

• Easy

• Fuss-free

• Can be prepared in 30 minutes or less

• No complicated or expensive ingredients

Meditation, sound-scapes and sleep stories that have less ‘hippy vibes’ and are practical and allow for easy listening: 

• Bite-sized

• Wide-variety

• Designed to calm you down

Thrive Well is a personalised platform where you can tailor your exercise, recipes and meditations to your health needs and goals. 

It's not difficult and is designed to save you time, so you can seamlessly fit it into your daily routine. 

Feeling healthy does not have to involve crazy intense workouts or super green, extravagant food. We’ve made it easier to implement simple steps into your routine to feel better every day.

This is NOT a ‘one size fits all’ program you may have tried in the past. This app does not teach you how to lose weight or pump iron. It’s also not an app that’s going to promise you a ridiculously far-fetched transformation in 7 days. 

This app is for you if you want to be motivated and thrive. You want to feel healthier, more switched on, efficient and happier. 

And you want to save time, so you can actually enjoy your weekday evenings without feeling burnt-out, unmotivated and exhausted.    

Why settle for survive when you can thrive?

Here’s what you get in this small but mighty program:

1. Program personalisation:
Take our easy Thrive Wellness quiz so we can tailor your content. Achieve your own personal fitness goals and get the results you want. Update or change your preferences at any time.

2. Step-by-step exercise videos:
No crazy moves that your body wasn’t meant to do! Follow through and complete your exercises and actually enjoy them. Our videos are easy to follow and well-paced, so you won’t be huffing and puffing to keep up.

3. Easy, yummy recipes:
No more scrambling after work trying to figure out what to cook (with no ingredients in your fridge!). Our recipes are done for you, with your complete shopping list, so you know exactly what to buy. None of our recipes take longer to prepare than 30 minutes!

4. Simple meditation:
Choose from a variety of easy guided meditations, sleep music or sleep stories. Our meditations are designed to calm you down, with different durations, so you can pick what you feel like each night. 

5. Optional private Facebook community:
You’re not alone. Feel connected with others using the app and support one another. Great for motivation and confidence, you can make new friends and connect with people on their health journeys. 

6. Goal Tracker:
You won’t lose track of your progress. Set goals for yourself, tick them off and feel super organised. You can also set reminders and receive notifications if you need accountability. 

7. Programs and recipes curated by experts:
You’ll have peace of mind and assurance that you’re getting help from trusted professionals with authority in their health field. Our exercise programs are led by experienced fitness instructors, recipes tested by nutritionists and meditation guides put together by sleep experts. 

“I used to really struggle with finding time to exercise every day. I’m a mother of a 2 year old and a 4 year old, and some days looking after myself was just non-existant. I decided one day it was time to get over it and do it, so I signed up to Thrive Well. I was skeptical at first, but once I got going it was so much easier than I thought. I can do the exercise routines when my youngest is taking a nap! Its so good and I’m also loving having easy meals to cook and some beautiful sleep music to fall asleep to. 5 stars!”

-Nat (36, QLD).

We don’t need to tell you that gym memberships break the bank.

Not to mention locked-in contracts that automatically drain your bank account.

You could spend up to $972 a year for a service you hardly use.

Let’s also look at your Uber Eats weekly spending: (Canster Australia) Average of $44 per month, that’s $528 per year!

And don’t forget that sleep specialists charge around $100-$400 for ONE consultation. Countless sleep and anxiety vitamins could cost you $20-50 each time.

Other wellness apps like AloMoves or Sam Wood 28 are overwhelming and cost about $45-75 a month.

What’s our regular price?

Here’s what you’ll pay later: $35.00 monthly or $420.00 upfront yearly.

But what do I get now?

When you sign up today, you’ll get:

A 30-day FREE TRIAL PLUS 1 month half price. Even if you are currently on your 14-day free trial, you’ll get an extra 30 days free!

That’s $30 monthly or $360 yearly.

But that’s not all, you’ll also get:

• Bonus extra workout workshop bundle with Rachel Williams, professional personal trainer and fitness coach, worth a whopping $819.

• Free 40-page superfood recipe e-booklet, yours to keep! Worth $29.

• Free 1 hour masterclass on mastering mindset with Hayley Green, experienced wellness coach. Worth $127.

That’s $975 worth of bonuses.

How does it work?

You’ll get immediate access. Just sign up, add your payment details, download the app from your app store, and then take the quick quiz.

You will not be charged until your second month, we promise! 

Hang on, is there a risk?

Nope!

- You can cancel your free trial anytime, during or after 30 days (if you’re just not that into it!).
- No lock-in contracts
- Secure checkout
- Secure data collection

So, what do you think?

If you’re ready to put your health first and do it all the easier way, Thrive Well is exactly where you need to be.